Q-tips Website Redesign
Agency: Weber Shandwick
Role: Creative and Art Direction, Design
Visit live website
After the successful results of our social campaign, the client requested to implement the same throughout all their assets even outside of social and completely redesigning the website. We also created tons of content and shot internally to fill the site with.
Q-tips Hacks
Website Content
My team and I shot all of the Q-tips hacks in-house specifically to curate fresh and new content for the website redesign. This gave us more visual control from start to finish to make the creative look like a cohesive campaign.
Q-tips Key Visual
After the completion of the website, Unilever requested a key visual to feature it as their hero. proud of the end results, They wanted to feature it across different platforms (such as: Unilever employee vans, digital, to in-store end caps, and more).
Designer: Molly Kugelmann
Copywriter: Marley Tito
Photographer: Lizzie Brooks
UX: Bianca Gonzalez Marra